When choosing a photographer for a photo shoot, his or her experience is crucial and best illustrated by his or her portfolio. Very important is his/her style and ability to cope with different circumstances of lighting, geometry of the space where the event takes place or dynamics of the scene (movement). These are all key to conveying the natural character and atmosphere of the event. What is important is the photographer's style of operation - whether he or she can behave subtly and quietly so as not to absorb the attention of the participants and not to disturb the event for the spectators (also by loud operation of photographic equipment). Does he/she get acquainted in advance with the planned course of events and is prepared in advance to effectively record the various stages so that no key scene is missed. If possible, he meets the main characters of the event beforehand, introducing himself, warning them about the way he intends to act while photographing and makes sure that his actions will not disturb anyone. All of this also serves to build the right relationship with the main participants in the meeting.
It is important for the photographer to prepare for the recording of the photographic material in such a way as to meet all the expectations of the client - he has to know what to focus on in order to expose all the key elements in the picture. The photographer's creativity is crucial here - showing the scenes in an attractive and original way, without repeating the usual paths and schemes, interesting framing, effective use of ambient light.
